Brand: Samar The Travel Expert | Website Development | Product Development | Digital Marketing
A brand’s website is its product portfolio and its representation. We developed a website for the brand to showcase their packages, their client testimonials, and their various other services. As a travel agency, they wanted to place themselves differently, therefore, we were required to plan a product that promised customer engagement and lead generation at the maximum. Their highlight and USP is their Compare feature.
Product development has always been our major contribution and role for any business. The ‘Compare’ feature that we designed for Samar, primarily focused on encouraging people to take a second opinion on packages/itineraries that they have received by uploading them on the site and getting a better deal in return. We not only undertook the product development but also its promotion. The development includes a process of taking all the leads through a form which manages to collect data as well as increases the percentage of lead conversion.
No slowdown in Online Consumer Spending In India, says Amazon & Flipkart
As per lot of news that were doing the rounds about the online shopping wave having subsided, the major e-commerce sites were also said to have suffered losses. However, these sites have confirmed the news to be an exaggerated gimmick. They have responded to it with clear facts and reasoning. The consumer behaviour has changed drastically in India over the past few years. And time and again, the reports show how online shopping has become a second nature to most consumers today. They have also pointed out how the stats shoot up during the festive season, given the offers that flow by. In addition to that they have also shared their insight on the online shopping wave to take another leap of growth. E-commerce is the way people are now sticking by. It is to stay, for sure.