Decotex, the biggest home furnishing studio in Thane (Ghodbunder), redefines home interiors with their trend setting products ruling the home decor charts. We took up the challenge to help them build their online and offline presence. Establishing the products as the face of the brand is very essential, and therefore we worked rigorously with the product photo shoot layout. Taking into consideration the power of conceptualising, we laid out the framework for every product with a perspective of online and offline promotions. The framework for video shoots are in the making for future promotional activities.